CAPE TOWN, SOUTH AFRICA – DECEMBER 02: Former french football star Marcel Desailly gestures during a press conference of official 2010 FIFA World Cup sponsor McDonald’s at the Table Bay Hotel on December 2, 2009 in Cape Town, South Africa. McDonald’s announced its most comprehensive FIFA World Cup global sponsorship featuring an array of consumer-focused programs that will engage football fans around the globe. (Photo by Alex Grimm/Getty Images for McDonalds)